Made to measure, limited edition, one-off

Made-to-measure: is when an existing garment or pattern is adjusted for you.

A one-off: describes garments of which only one exists.

A limited edition: describes a garment of which there are more than one but not so many the girl next door will also have one.

On symbolic power of of fashion lingo

Fashion lingo has a property of "written" garment

In his book The Fashion System (1983), Barthes focuses on descriptive texts of women's magazines. He argues that the language here has a property of "written garment"and assumes that the forms of fashion are trasformed in verbal forms. So, the headlines in fashion magazines play a role of written garments and describe the photographs in linguistic forms.

More on: FashionEnglish

Fashion forward

Ahead of the trend, anticipating new/upcoming fashion trends.

“By revealing his 'secret' to a few fashion-forward people and allowing them do the legwork, he created a textbook viral-marketing campaign."
(The Onion, Volume 24 Issue 29 article entitle "Divorced Branding Exec Generates Buzz Before Getting Back Out There")

Interested in fashion and wearing things that will soon become very fashionable
clothes for fashion-forward teenagers

More modern than things that are fashionable now
fashion-forward jeans

read more on: Dictionary Cambridge

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